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Key person insurance

6 min read · Written for business owners · Altro Partners, by Equity & General
An owner-managed business at work

The dependency nobody writes down

In most owner-managed companies there is one person the business genuinely cannot do without for six months. Sometimes it is the only person who can win work, sometimes the only one who can do it, and sometimes the only one the bank and the customers actually deal with.

Everybody in the business knows who it is. Almost nobody has worked out what happens if that person is off for a year.

What key person cover does

The company takes out and pays for a policy on that person’s life, and often on serious illness as well. If the worst happens, the money goes to the company.

It is not compensation for the loss. It buys time: time to keep paying wages while revenue drops, to recruit or replace, to reassure a lender, or to sell the business in an orderly way rather than a forced one.

Who counts as a key person

It is not always the owner, and in some businesses it very clearly is not.

  • The person who brings in most of the work, or holds the relationships that do.
  • The only person with a licence, accreditation or technical qualification the business trades on.
  • The person the bank, the main customer or the main supplier actually deals with.
  • Anyone whose departure would breach a contract, a covenant or a funding condition.

A useful test: if this person were unreachable for six months, what would stop, and what would it cost?

How the amount is usually thought about

There is no formula, but the questions that get people to a sensible figure are consistent:

  • How much of the company’s revenue would be at risk, and for how long?
  • What would it cost to recruit and bring in a replacement, realistically?
  • What borrowing would need servicing or repaying in the meantime?
  • How long would the business need before it was trading normally again?

A worked illustration

A company turning over £1.2m depends on one director to win and deliver most of the work. If that person were gone, a realistic view might be that half of revenue is at risk for a year while a replacement is found and brought up to speed, and that recruiting takes six months and a fee.

On those assumptions the business needs enough to cover a substantial part of a year’s lost contribution plus the cost of replacement, and enough to keep any borrowing serviced while it happens.

The numbers are illustrative and every business is different. The method is what matters: work out what stops, for how long, and what that costs.

How it differs from the other covers

  • Key person pays the company, for the loss of someone it depends on.
  • Relevant life pays the family, and is paid for by the company.
  • Shareholder protection pays whoever needs to buy the shares.

They are three separate jobs. A business can need all three, and having one does not cover the others.

Tax treatment, briefly

Whether premiums are deductible for the company, and whether a payout is taxable, depends on the purpose of the policy and who benefits. Cover taken out to protect profits is treated differently from cover taken out to repay a loan or to buy shares.

It is worth getting this right at the outset, because the treatment follows how the policy was set up and is difficult to change afterwards.

Questions owners ask

  • Are the premiums deductible? It depends on the purpose. Cover to protect profits is treated differently from cover taken out to repay a loan or to buy shares, and the treatment follows how the policy was set up.
  • Is the payout taxable? Again it depends on the purpose and structure, which is why this is worth getting right at the outset.
  • Does the bank require it? Lenders sometimes do as a condition of a facility, and that version is usually assigned to them rather than paid to the company.
  • Do we need it if we have shareholder protection? Yes, if the business would suffer as well as the shareholding changing hands. They solve different problems.

What to do next

Ask your accountant whether the accounts show any insurance cost at all beyond the statutory ones. If not, start there.

Deciding what cover is appropriate, and for how much, is a regulated advice question and needs somebody qualified. Your accountant can introduce you.

This article explains how the rules work. It is not advice about what you should do, and it does not take your own circumstances into account. Your accountant is the right place to start, and they can introduce you to a regulated adviser if the answer needs one.

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